Proven AI-driven data marketing solutions

Proven AI-driven data marketing solutions

BPD's data solutions and analytics team offers a comprehensive set of services, including precision patient acquisition marketing and has a track record of driving 10-20x ROI with some of the largest health systems in the country. We have the most extensive, claims-based data in the industry, with more than 240M patient files, each with more than 800 points of data, along with propensity models that have been tested and incorporates multiple applications of AI, such as the development of multiple creative and channel variations to continually test and improve results.

BPD's data solutions and analytics team offers a comprehensive set of services, including precision patient acquisition marketing and has a track record of driving 10-20x ROI with some of the largest health systems in the country. We have the most extensive, claims-based data in the industry, with more than 240M patient files, each with more than 800 points of data, along with propensity models that have been tested and incorporates multiple applications of AI, such as the development of multiple creative and channel variations to continually test and improve results.

Leading brands we have supported

10-20x

Average ROI when BPD's precision marketing tactics are used

20+

Years of proven experience with large health systems
240M+
Patient files in our database, each with over 800 points of data

“For 15+ years, BPD has brought strategic creativity to our media buying. They've delivered innovative strategies, including exclusive ESPN placements and embedding our experts in daily news broadcasts. BPD's deep understanding of our business, strong media relationships, and exceptional customer service make them our top choice for media buying and strategy."

Sharon Line Clary

Vice President of Strategic Marketing & Communications, AdventHealth

10-20x
Average ROI when BPD's precision marketing tactics are used
20+
Years of proven experience with large health systems
240M+
Patient files in our database, each with over 800 points of data

What BPD offers

  • Setting up and managing data collection tools
  • Identifying and profiling target audiences
  • Patient segmentation and journey mapping
  • Ensuring data accuracy, cleanliness, and reliability
  • Real-time dashboards and visualizations
  • A/B testing and multivariate analysis
  • Retargeting and lookalike audience creation
  • AI application for predictive targeting
  • Competitive analysis and benchmarking
  • Setting up and managing data collection tools
  • Identifying and profiling target audiences
  • Patient segmentation and journey mapping
  • Ensuring data accuracy, cleanliness, and reliability
  • Real-time dashboards and visualizations
  • A/B testing and multivariate analysis
  • Retargeting and lookalike audience creation
  • AI application for predictive targeting
  • Competitive analysis and benchmarking

SPECIALTY PRACTICE

Precision marketing

Ask us how we can use data to determine the addressable market opportunity for one of dozens of potential service lines in your market and show you how to attain 10x, 20x, or even higher ROI based on real contribution margin gain

Industry Leader

Precision marketing

Ask us how we can use data to determine the addressable market opportunity for one of dozens of potential service lines in your market and show you how to attain 10x, 20x, or even higher ROI based on real contribution margin gain

Reach out to our Data Solutions & Analytics team today to get started

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Related Content

Case Study: Adventist Health - Emergency Department


Learn how Adventist Health worked with BPD to drive service-line revenue.

Data or Bust: The Power of Precision Marketing


Episode 208 of BPD's No Normal Show where our experts discuss Precision Marketing in-depth.

Patient Acquisition Marketing: 

Overcoming the Roadblocks


Experts from AdventHealth and BPD will address these challenges head-on and will provide actionable insights.